The retail group, Mr Price, has made a move to purchase 100% of Yuppiechef. According to BusinessTech, Mr Price said that the purchase will give them the operation for growth and a better customer growth.
Yuppiechef is a privately owned South African business that focuses on home- and kitchenware. The company was founded in 2006 and is aimed at the distribution of kitchen- and homeware brands. The company has two primary operations – Yuppiechef Online, the retail division of the business that is both online and seven physical stores, as well as a wholesale division, which develops and imports branded goods for wholesale distribution.